How long after a new episode airs is it ...

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How long after a new episode airs is it appropriate to post spoilers on social media (e.g. Facebook, Twitter)?

Immediately -- Sharing reactions as plot unravels compliments the viewing experience!

The next day -- If you didn't watch it when it came out, you're not a true fan anyway!

A week later -- Give people a chance to catch up if they missed it!

Never -- What if someone wants to start watching it later? Don't ruin it!

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